private labels
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PENNY Romania Sees Private Labels Grow Further from 30% Currently
According to the representatives of PENNY Romania, private labels account for around 30% in the company’s business and their weight is set to grow further in the coming period.
Private Labels Likely to “Bite” EUR1-2B from Major Brands’ Sales in 2022 Alone
Private labels developed by retailers, ever more present on shelves in recent years, are likely to “steal” sales of EUR1-2 billion from major brands in 2022, as Romanians are ever more parsi...
MOL Romania Enters Private Label Market
MOL Romania, one of the biggest players in Romania’s oil sector, says the non-fuel segment plays a key role in its development strategy, with the group recently entering the segment of priva...
Private Labels Came to Weigh 15% in Total Consumer Goods Sales in 2021, Up 15% on 2020
Private labels at end-2021 came to hold a 15.1% market share of overall consumer goods sales, after a 15% increase against 2020, reveals an analysis by market research firm Nielsen.
Private Labels “Gobble Up” 22% of FMCG Sales in Romania
Private labels have come to eat up 21.6% of consumer goods sales in Romania, in line with data provided by market research company GfK for the first 9 months of 2021.
Chain Store Private Labels Account for 14% of FMCG Market
Private lable products of large supermarket and hypermarket chains accounted for 14% of the fast moving consumer goods market in 2017, or EUR2.6-2.8 billion, according to Gfk data.
Focus On Private Labels And Aggressive Expansion Position Modern Retailers Among Romania’s Biggest Importers
The six largest players in Romania’s modern retail, with overall revenue of around EUR6 billion in 2014, according to ZF estimates, are present in the ranking of the 500 biggest importers lo...
Cosmetics Sales In Romania Rose 5% In 2014, To RON3.5B
Romanians spent almost 3.5 billion lei (EUR800 million) on cosmetics last year, 5% more on the year, with the increase mainly supported by online sales, which soared.
Private Labels Account For 15% Of Romania's Soft Drink Consumption
Consumption of private label soft drinks has neared 20 liters per capita in Romania, accounting for 15% of overall consumption of such products, eight times higher than the 2008 level. In th...