DISCOUNT
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PENNY Invested EUR150M In Romania In 2025
Discount store chain PENNY invested EUR150 million in Romania in 2025 and continues to bet on this market in 2026, given that the country is strategic for the German-based group.
Dutch Retailer Action Readies to Enter Romania
Dutch retailer Action, active on the non-food items market, is readying to enter Romania, being already in the process of fitting out its first stores.
Netherland’s Discount Retailer Action Getting Ready To Enter Romania
Dutch discount non-food retailer Action is getting ready to enter Romania, ZF sources say. The group has already begun recruiting for management positions to build a core team first.
Auchan Enters Discount Retail Format
French-held retailer Auchan, which has hypermarkets, supermarkets, convenience and online stores in Romania is entering the discount retail segment, one of the most popular in Romania in the...
Discount Store Chains See Record Sales of EUR3.5B in Romania in 2020
Discount grocery retail chains had their best year in Romania in 2020, posting sales of more than EUR3.5 billion with more than 550 stores, 60 of which newly opened, ZF has found.
Discount Fashion Retailer Kik Plans to Open More Than 30 Stores in 2021
German discount fashion store chain Kik has grown to 54 stores in Romania after having opened 17 in several cities of the country during the pandemic.
Discount Stores Account for 20% of Modern Retail in Romania
Discount retail chains – Lidl, Penny and Supeco, now account for one fifth of the modern retail sales, after their sales went up twice faster than the market on average last year.
Carrefour Bets On Discount Format During Crisis, Expands Supeco Chain
French-held retailer Carrefour continues to develop the Supeco discount store chain, which is considered to be a winner at this time of crisis and ever after that.
Discount Retailers Doubled Market Share in Romania in 2011-2018
Discount store chains increased their market share to about 9% by the end of last year, from only 5.2% seven years earlier. The local market, along with Poland, saw the highest growth rate i...