diversification
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Lactate de Ibanesti Producer Seeks to Diversify Distribution Channels
MIRDATOD Prod, owner of the Lactate de Ibanesti dairy brand, plans to diversify distribution channels to direct consumers next year, owner Mircea Todoran says.
ING Hubs Romania Bets on Over EUR100M Turnover in 2022
ING Tech Romania, the software development hub of financial-banking group ING, which has recently changed its name to ING Hubs Romania, has budgeted turnover growth of around 20-30% for 2022...
Online Commerce Borders Breaking Down as Retailers Add New Product Categories
Retailers and especially the online ones have started to diversify portfolios to be able to cope with fiercer and fiercer competition and meet customer demand to find everything in one place...
Farmec Diversifies Business From Production To Distribution
Local cosmetics producer Farmec based in Cluj-Napoca has budgeted growth of 10% in revenue, which means its revenue is headed towards EUR50 million. The company plans to open stores of its o...
BriseGroup Branches Out Into Fashion
BriseGroup, founded by Romanian entrepreneur Marius Bucur, has diversified its operations, adding a clothing plant in Constanta and six stores in malls throughout Romania to its agricultural...
Fashion Retailers Diversify For Growth
On an increasingly competitive market, fashion retailers have to adjust their portfolios and bring to Romania divisions they used to ‘save’ for stronger more developed markets until recently...