COSMETICS
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Avon: VAT Cut Could Steer Customers To Upper Range Products
Consumer spending will go up this year following the overall VAT cut from 24% to 20% as of January 1, believes Razvan Diratian, general manager of cosmetics company Avon Romania.
Farmec Cluj-Napoca To Open Five New Stores in 2016
Farmec Cluj-Napoca, the largest local cosmetics producer by revenue, sells its products in 23,000 stores and pharmacies in Romania, thus covering one quarter of the number of grocery stores...
Romanians Spent RON3.5B On Cosmetics And Perfume in 2015
Romanians spent 3.5 billion lei (EUR781 million) on cosmetics, care products and perfume in 2015, 2.8% more than in 2014, according to ZF calculations based on the information supplied by ma...
L’Oreal Romania Expects 6% To 7% Growth In 2016
Cosmetics manufacturer L’Oreal set out to pursue two avenues for growth in Romania in 2016, online and its own stores under such brands as Kiehl’s, Maybelline and Nyx. Another growth driver...
Sephora Cosmetics Chain Posted Nearly RON150M Sales In 2014
Sephora luxury multibrand cosmetics chain, owned by LVMH group, posted sales of 149.9 million lei in 2014, up 5.6% from a year before and almost 60% higher compared with 2009, the first year...
Four Romanian Executives Run Over EUR2B Avon Operations Throughout The World
Four Romanian executives are running Avon operations on tens of markets worldwide, including India and Turkey, two of the world’s most populous countries. They manage an over EUR2 billion bu...
2014, Avon’s Best Year After 2008
Last year was the best year by far after 2008 for Avon’s local business, says Razvan Diratian, the Romanian executive in charge of the cosmetics group's operations in Romania and the Republi...
Luxury Division Generates 20% Of L’Oreal Romania’s Sales
The nine luxury brands L’Oreal has in Romania are available in 160 stores and generate almost 20% of the local revenue of more than EUR60 million.
Fashion Retailers Diversify For Growth
On an increasingly competitive market, fashion retailers have to adjust their portfolios and bring to Romania divisions they used to ‘save’ for stronger more developed markets until recently...