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ADVERTISING

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CE Oltenia Posts Losses In January-September, But Invests In Advertising
Energy

CE Oltenia Posts Losses In January-September, But Invests In Advertising

Complexul Energetic Oltenia, Romania’s largest thermal power producer, which groups the energy complexes of Oltenia basin with lignite mines, registered losses of RON290 million (around EUR6...

Catalina Apostoiu · 09.12.2014 · 00:00 · 2 min
Advertising Executive Brings Luxury Brand Vionnet To Romania
Retail&Consumer

Advertising Executive Brings Luxury Brand Vionnet To Romania

Raluca Simu, an executive whose experience in marketing and advertising spans over a decade, is bringing luxury brand Vionnet on the Romanian market, and the first store will be opened on th...

Catalina Apostoiu · 09.09.2014 · 00:00 · 2 min
Media Fact Book: Romania's Advertising Market Seen At EUR306M In 2014
Media

Media Fact Book: Romania's Advertising Market Seen At EUR306M In 2014

Romania's advertising market is seen at EUR306 million this year, slightly higher than in 2013, when its net value reached EUR305 million, according to the Media Fact Book study released Tue...

Oana Gavrila · 27.05.2014 · 12:40 · 1 min
Romanians Say There Is Too Much Advertising Online - Gfk Survey
Media

Romanians Say There Is Too Much Advertising Online - Gfk Survey

Almost 75% of Romanians consider there are too many commercials on the Internet, while 58% consider them annoying, and 28% of the respondents say that, although they don’t click the commerci...

Gabriela Stan · 21.01.2014 · 14:02 · 1 min
Romanian Advertising Market Seen Up 1.9% In 2014 – Survey
Media

Romanian Advertising Market Seen Up 1.9% In 2014 – Survey

The Romanian advertising market will see a 1.9% growth in 2014, as digital advertising will continue to gain ground, according to ZenithOptimedia forecasts.

Oana Gavrila · 09.12.2013 · 18:06 · 1 min
Media

Romanian Advertising Market To Fall 3.6% In 2013 - Survey

The Romanian advertising market will fall 3.6% in 2013 and the only segment to register an increase is Internet advertising, according to the latest report by Zenith Optimedia - Advertising...

Ioana Tudor · 02.10.2013 · 20:05 · 1 min
Media Fact Book: Romania's Advertising Market Seen At EUR295M In 2013
Media

Media Fact Book: Romania's Advertising Market Seen At EUR295M In 2013

The overall net value of Romania’s advertising market is seen reaching EUR295 million in 2013, down from EUR303 million in 2012, according to the Media Fact Book study published by Initiativ...

Ecaterina Craciun · 19.06.2013 · 14:46 · 1 min
Romania Raises CFR Marfa Sale Advertising Budget By RON2.5M
Companies

Romania Raises CFR Marfa Sale Advertising Budget By RON2.5M

Romania’s government has raised the advertising budget for the sale of railway freight carrier CFR Marfa to RON2.55 million from a previous RON50,000, hoping to attract a large number of pro...

Oana Gavrila · 23.04.2013 · 17:07 · 1 min
IAB Romania: Online Advertising Market Up 7% To RON46.6M In 1H
Media

IAB Romania: Online Advertising Market Up 7% To RON46.6M In 1H

The Romanian online advertising market stood at 46.6 million lei (around EUR10.2 million) in the first half of 2012, up 7% from the same period the year before, according to the Romanian Onl...

Oana Gavrila · 17.10.2012 · 12:03 · 1 min