The investor’s intention is to support the completion and launch of the Aysa.ai solution as a SaaS product, thereby providing online store owners with a powerful tool for SEO management.
“Through the solid partnership with Innovator Spark, Aysa.ai is crossing a defining moment in its evolution. This financial trust underscores not only our recognition of our potential, but also our shared commitment to revolutionize SEO. With these funds, we aim to complete and launch our SaaS product, turning Aysa.ai into an essential tool for effective SEO management. We are excited about the opportunities that are opening up and we are grateful for the support of our partners in this innovative journey”, said Marius Dosinescu, Founder of Aysa.ai.
In the past nine months since launch, Aysa.ai has made steady progress, currently reaching 23 paying customers and 7 strategic partnerships.
Innovator Spark’s investment in Aysa.ai will be structured in three equal tranches of EUR50,000, each representing 1.25% of the company. With this decision, Innovator Spark valued Aysa.ai at approximately EUR4 million. Active involvement will also be reflected in Executive Board participation and providing strategic advice based on their expertise and experience. At the same time, the company aims to provide guidance on product development direction, market strategies and expansion plans.
“Aysa.ai stands out for its significant potential, and its development can be a model for IT companies in Romania, which must adapt with agility to the transformations in the market landscape. Investments in such products and similar partnerships are required as a strategic initiative, aimed at properly satisfying the ever-changing requirements and needs of this field”, said Mihai Runcan, Founder of Innovator Spark.
The investment by Innovator Spark will accelerate product development and sales, as well as rapid expansion into new markets. Regarding the distribution of customers between the local and the international market, Aysa.ai’s strategy focuses on significantly expanding its presence in markets such as the USA, Canada and the UK, and in parallel it tests and develops the product in Eastern Europe, with an emphasis on Romania , Bulgaria, Hungary and Moldova. The company aims to reach a turnover of EUR300,000 in 2024, based on an effective combination of SaaS subscriptions and SEO services.