From toy distribution in Romania stores, the company generated profit worth above RON10 million, up 30%.
This was the best year for Lego on the local market, with the company boasting a significant leap in the past two years, with two-digit growth both for profit and turnover.
Starting 2009, Lego has expanded on the local market via own stores, boasting strong growth in the first years in Romania. Subsequently, though, the growth pace slowed down and no own store has been opened in recent years.
(English version by Catalina Apostoiu)