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GFK

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Retail&Consumer

GfK: Romanians Outrank The British, Belgians, Russians By Online Smartphone Purchase

Romanians outrank the British, Belgians and Russians by online smartphone purchase, after getting information online, according to a GfK study on the four markets.

Gabriela Stan · 22.08.2014 · 13:00 · 1 min
GfK Romania: Consumption Picking Up, But Promotion Wars Continue
Retail&Consumer

GfK Romania: Consumption Picking Up, But Promotion Wars Continue

Consumption in Romania gave the first signs of a rebound this year, as purchases rose by 4.3% in volume in the first quarter, while prices dropped by almost 2%. During previous years, marked...

Catalina Apostoiu · 26.06.2014 · 00:00 · 2 min
Romanians Remain Gloomy About The Economy In 2014 - Survey
Analysis

Romanians Remain Gloomy About The Economy In 2014 - Survey

Romanian consumers remain gloomy about the economy after the first three months of the year and they don’t expect to see much improvement in the upcoming period either, a survey from market...

Florentina Dragu · 05.05.2014 · 14:46 · 1 min
GfK: Romanians More Pessimistic About Country’s Economy At The End Of 2013
Macroeconomics

GfK: Romanians More Pessimistic About Country’s Economy At The End Of 2013

Romanians were more pessimistic in the fourth quarter of 2013 regarding the country’s economy, according to a Consumer Climate Europe survey conducted by GfK in 14 European countries.

Ecaterina Craciun · 27.02.2014 · 13:03 · 1 min
GfK: Sales of Durable Goods Hit 5-Year High In Q4 2013 In Romania
Retail&Consumer

GfK: Sales of Durable Goods Hit 5-Year High In Q4 2013 In Romania

Durable goods sales rose 11% in Romania in the fourth quarter of 2013 to EUR626 million, mainly lifted by Black Friday campaigns, being the best quarter for consumer goods sales in the last...

Gabriela Stan · 18.02.2014 · 14:24 · 2 min
GfK: Romanians Optimistic About Economic Climate In 2014
Analysis

GfK: Romanians Optimistic About Economic Climate In 2014

Romanians are optimistic regarding economic development in the following 12 months and both their willingness to buy and income expectations are rising, a survey from market researcher GfK s...

Florentina Dragu · 23.01.2014 · 13:28 · 1 min
Romanians Say There Is Too Much Advertising Online - Gfk Survey
Media

Romanians Say There Is Too Much Advertising Online - Gfk Survey

Almost 75% of Romanians consider there are too many commercials on the Internet, while 58% consider them annoying, and 28% of the respondents say that, although they don’t click the commerci...

Gabriela Stan · 21.01.2014 · 14:02 · 1 min
Retailers Sell Private Label Products Of EUR2.5B/Year
Retail&Consumer

Retailers Sell Private Label Products Of EUR2.5B/Year

Private labels launched by store chains have in recent years conquered some of the most important ranges of Romanian retailers’ sales, such as vegetable oil, yogurt, soap or chocolate, where...

Bogdan Neagu · 12.01.2014 · 22:46 · 1 min
ING, Raiffeisen, Banca Transilvania and BRD Score Best In GfK Reputation Poll
Banks-Insurance

ING, Raiffeisen, Banca Transilvania and BRD Score Best In GfK Reputation Poll

ING, Raiffeisen, Banca Transilvania and BRD Societe Generale (BRD) have the best reputation among Romanian banks, according to a survey from GfK market researcher.

Florentina Dragu · 02.12.2013 · 11:54 · 1 min