Dulcinella bought a former textile mill in Targu Neamt with a total area of 4,700 square maters in a EUR750,000 deal at the end of 2024 and decided to keep production in that area, even though the initial plans were to open a new one on the 19,000 square meter plot in Cernica, near Bucharest, it bought in 2024.

“We bought a former textile mill in Targu Neamt, which gives us the advantage of being able to keep the existing team and open the new factory fast, saving about two years off the initial plan,” Sergiu Diaconu, Dulcinella Group Romania CEO, says.

“Therefore, we decided to prioritize this opportunity. The investment planned for Cernica remains strategic for us but will be redirected to building a hub that consolidates our logistics infrastructure and operation growth over the next few years.”

Dulcinella is aiming for EUR10 million revenue in 2025, an increase of 30% on 2024, after having budgeted EUR3 million investments, almost 70% more than in 2024.

Established in the Republic of Moldova in 2005, Dulcinella entered Romania in 2021 and operates a network of 18 pastry and confectionery shops (some of which franchised) in Bucharest, Brasov, Iasi, Suceava, Targu Neamt, Piatra Neamt, Roman and Falticeni.

(English version by Loredana Fratila-Cristescu)