The decision to eye regional markets via Trendyol is supported by the performance already registered on the local market, where, since listing in June, the company has registered steady sales growth for both sold brands, ZASS and Electromures.
“(…) Clients’ interest in ZASS and Electromures products confirms the long-term potential. As Trendyol strengthens its presence in Romania, we expect this channel to become a strategic pillar in the development of our online sales,” stated Tiberius Toader, general manager of ZASS Romania.
The partnership with Trendyol will also support the regional expansion plan for Electromures.
(English version by Catalina Apostoiu)