Velocità is a 100% Romanian concept founded by Adnana Popa in 2019. The initial investment in a Velocità franchise ranges from EUR70,000 to EUR100,000. 

During the first year of activity, the gelato shop on Calea Victoriei reported sales of over EUR1 million. In 2022, Velocità is set to invest in a new flagship unit and in developing a new production unit meant to support the company’s expansion plans nationwide and globally.

Adnana Popa is founder and Chief Executive Officer (CEO) of Velocità. Popa is manager and entrepreneur with an experience of over 15 years in the financial sector.