The company’s number of subscriptions increased by 13,700 from the end of the second quarter to reach 1.556 million at the end of September, U.S. group Liberty Global, which owns the Romanian company, said in a report Thursday.
The increase in the number of subscriptions was fueled by digital cable, DTH and internet services, which made up for the sharp decline on the analog cable segment.
On the digital cable segment, UPC gained 13,700 more subscriptions since end-June and reached 328,600 subscriptions, while the DTH segment gained 13,500 more subscriptions, and reached 255,500.
On the internet services segment, the company added 8,400 subscriptions, reaching 266,400.
On the telephony segment, UPC Romania sold 7,400 more subscriptions in the third quarter, reaching a total 167,200.
However, UPC saw a sharp decline on the analog cable segment, where it lost 29,500 subscriptions and reached 538,100. The company also lost 2,100 clients on the video services segment, and was left with 1.122 million.
Compared to the beginning of the year, the number of UPC clients in Romania increased from 1.552 million to 1.556 million, mainly on the digital cable, DTH, internet, and telephony segments.
UPC Romania has been operating in Romania since 1992 and is part of UPC Broadband, the European division of leading international cable operator Liberty Global. It provides cable and satellite TV services, high speed internet and hard-line telephony services.
At group level, Liberty Global posted $338 million in loss in the first nine months, compared with a $331 million profit in the same interval last year. In the third quarter alone, the group registered a loss of $333 million, from a $278.5 million profit in the third quarter of 2010.
The group’s revenues increased to $7.66 billion in the first nine months, from $6.6 billion in the same year-ago period, and to $2.6 billion in the third quarter from $2.2 billion in the third quarter of 2010.