In 2011, UPC Romania’s revenue fell 2.7% to $143.5 million.

UPC Romania reported 1.637 million customers in March this year, compared with 1.608 million customers in December 2011 and 1.540 million customers in March 2011, according to the report.

The increase in the number of subscribers was backed by the evolution of digital cable, internet and telephony services, which have lured new customers. The number of subscribers decreased, however, on the segment of traditional analog cable services.

The number of subscribers on digital cable segment has continued to grow and reached 376,000 in March, 24,300 more compared to December 2011. UPC had 304,500 customers on this segment in March 2011.

On the segment of direct to home (DTH) satellite television, UPC gained 1,000 new customers in the first three months of the year, reaching 283,800 customers in March, compared to 235,500 customers in March 2011.

UPC has gained customers in Romania both for broadband and telephony services. The number of broadband users rose 15,500 to 296,800 compared to December 2011 and the number of telephony subscribers rose 16,200 to 200,300. In March 2011, UPC Romania had 256,200 broadband users and 144,800 telephony subscribers.

UPC, based in The Netherlands, is part of American Group Liberty Global. In the first quarter of the year, Liberty Global reported loss of $25 million, compared to a profit of $342.4 million in the same period a year ago. The group’s revenue rose 12% to $2.54 billion.

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