Malinowski will replace Marc Desenfans as of July 1, 2012. Desenfans was managing director at Unilever for three years and has been working for the company for over 25 years.
Malinowski has an experience of over 19 years on the non-food consumer goods and has been working for Unilever since 1995.
Headquartered in Bucharest, Unilever South Central Europe controls the operations in various countries such as Romania, Bulgaria, Serbia, Montenegro, Albania, Macedonia, Moldova and Kosovo. The local market accounts for over 50% of Unilever’s revenue in the region.
Unilever entered the Romanian market in 1996, taking over the state-owned detergent factory Dero. Unilever also owns on the local market a unit manufacturing margarine and spices products under Delma, Delikat and Knorr brands.
In 2010, Unilever’s sales from production and distribution totaled EUR195 million. Its distribution unit, Unilever South Central Europe, accounted for most of its sales, at EUR180 million.