It will also expand into the corporate segment in Romania by introducing a service for companies.
Uber entered Romania in February 2015 and this August launched its service in Cluj-Napoca, as well, with its mobile app now numbering about 110,000 users, said Alexandra Corolea, Uber spokesperson for the Balkans, on ZF Live.
“We did some research and found one in four Uber users say that they stopped using their own cars since Uber arrived in Bucharest especially when they have to go to a place with limited parking space.”
Uber has recently lowered its rate in Bucharest as a result of a rise in competition. Estonian startup Taxify last month launched its ride-sharing service in Romania.
The company also plans to expand onto the corporate segment in Romania, with the launch of the Uber Business service. Companies will therefore be able to use Uber to ensure transportation of their employees.
(English version by Loredana Fratila-Cristescu)