The deal amounts to about $8 million (more than EUR7 million), the sources added, and the previous owner of the company was another Turkish group, Kopas Kozmetik.
Alix Avien Cosmetics posted 13 million lei (EUR2.72 million) revenue in 2018, 9% higher than in 2017, Finance Ministry data show. The profit stood at RON15,000 compared with a net loss of RON280,000. The company has 13 employees on average. Alix Avien Cosmetics was established as a cosmetics and perfume wholesaler in 2001.
Romanians spend some EUR1 billion on cosmetics, perfume and personal care products a year, according to a previous ZF report.(EUR1=RON4.7789)
(English version by Loredana Fratila-Cristescu)