In recent years, the business has diversified its portfolio and added products of the smart casual range.
Another business development plan envisages the opening of a franchise in Germany, near Munich. According to Alin Copindeanu, the company’s co-founder, the showroom is set to be opened this autumn.
The business is increasingly eyeing expansion abroad and to this end it participates in various fairs to seek new opportunities.
However, it is also aiming to grow locally by opening some store concepts in smaller cities.
(English version by Catalina Apostoiu)