Madalina Balaiban, the company’s general manager, says she had a unique approach: she wanted to stand out in the middle of the crisis and invested in promotion, added new coaches to the fleet and diversified the offering to attract other client categories.
Travel agency Hello Holidays, part of the group of companies Hello Brands, registered EUR5.5 million sales in 2019. Thus, this year, it will head toward EUR15 million, after a 200% increase, in line with ZF calculations.
(English version by Catalina Apostoiu)