The leader of the sporting goods market in Romania is French-held Decathlon, which ended 2016 with RON613 million sales, up 49% on 2015. The low-priced sporting goods retailer accounts for half of the top five retailers’ sales and about one of third of the entire market.
Specialist stores have tentatively entered on this bicycle, jogging wear and tennis rackets market over the past two years. Spain’s’ Decimas and Serbia’s Sportvision each have several stores.
The total sporting goods market is put at more than RON2.3 billion, according to the existing data. (EUR1=RON4.5563)
(English version by Loredana Fratila-Cristescu)