Taco Bell entered the Romanian market this fall, by opening a restaurant in Baneasa Shopping City, one of the leading shopping malls in Romania, by revenue.
Sphera Franchise Group is the owner of the franchise of international chain Taco Bell and the biggest restaurant group in Romania’s full-service sector.
Taco Bell is part of Yum! Brands portfolio and is the world’s main chain of „quick service restaurants” (QSR)-type restaurants offering Mexican food products. Taco Bell’s presence on the Romanian market is managed by Sphera Franchise Group, the exclusive operator on the local market of other two big restaurant chains included in Yum! brands portfolio, namely, KFC and Pizza Hut.
Sphera Group on Monday said it will list on the Bucharest Stock Exchange, planning to sell 9.8 million shares at prices ranging from RON25 to RON32 per share.