The brand was also the growth driver of the Sphera Franchise Group in the first three months of 2026 (the latest available data), as sales rose by 12.2%. In comparison, KFC posted 4.2% increase, while Pizza Hut’s revenue declined.
Sphera Franchise Group operates approximately 180 restaurants: over 110 KFC locations in Romania, 4 in Moldova, and 18 in Italy, as well as 22 Pizza Hut locations, 18 Taco Bell locations in Romania, and 1 in Moldova. In addition, there are two Cioccolatitaliani locations in Italy.
Furthermore, during the summer season, the group opened two seasonal restaurants at Nibiru in Costinesti: a KFC and a Taco Bell.
The latter is a brand that appeals to young consumers.
(English version by Loredana Fratila-Cristescu)