Rosal Import-Export owns the E-Boda brand.

“Data for last year and estimations for 2012 considered the figures announced by retailers,” said Dragoiu at the launch of the first E-Boda tablet, Impresspeed E1.

A pessimistic scenario shows E-Boda’s market share at 6% at the end of the year, while a desirable result is a 10% market share, or 12,000 tablets, considering two new E-Boda tablets will be launched, said Dragoiu.

Rosal Import-Export was set up in 2003 and is equally owned by Alexandru Dragoiu and Mihai Darie. It registered turnover of 15 million lei last year. According to Dragoiu, the firm targets sales of RON20 million this year.

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