Nine of them are in Bucharest, while some are in smaller cities such as Targu-Jiu and Deva.
“We’ve reached nearly 40 stores, and for now we don’t want to expand further; instead, we aim to improve what we already have,” says entrepreneur Lavinia Victoria Stefanut, who, alongside her husband, launched the business more than a decade ago.
The two lived in Italy between 1999 and 2007 and then returned to Romania and became entrepreneurs.
More than ten years ago, Marvi Logistic was established, initially focusing on international transportation.
Later, the entrepreneurs decided to diversify the business and launch a chain of stores selling products imported only from Italy.
“We started out with an online store, but since we didn’t get the results we expected, we shifted to offline and opened physical stores. We also handle the import of products and their distribution to our own network. We don’t have other distribution clients; we tried, but we concluded that it’s a different business than we imagined – there are long payment terms and many fees, and large retailers have strict conditions.”
The stores opened under the Super Mercato brand sell exclusively Italian products. The merchandise is imported directly by Marvi Logistic, which operates the entire business. The company posted RON103 million revenue in 2025, down 9% on 2024. Compared with 2019, however, sales have nearly doubled.
Profit halved to RON3.5 million last year.
“It’s a difficult time; we’re feeling it just like everyone else. People are buying less and looking for deals. We already saw a difference in 2025, but this year is even more complicated.”
(English version by Loredana Fratila-Cristescu)