Starbucks reported a turnover of RON101 million in Romania in 2017, one third higher than in 2016 and nearly double compared with 2015.
Starting with the spring of 2015, the Starbucks franchise in Romania and Bulgaria has been held by Polish group Amrest. Amrest holds the Starbucks franchise in Romania until 2023 and the franchise in Bulgaria until 2027. The company has exclusive right of franchise on the two markets.
Beside Starbucks, Amrest’s portfolio also includes the KFC, Pizza Hut and Burger King franchises, as well as other brands. Overall, the group has over 1,700 units with sales of over EUR1.2 billion.