“To us, this initiative is a strategic opportunity to be where people want authentic experiences. We see a real potential in this partnership and believe that we can contribute to the transformation of the local market together,” Calin Ionescu, Sphera Franchise Group CEO, says.
The two restaurants will be located in areas with heavy pedestrian traffic of the resort and will become operational in July 2026, using formats adjusted to a high volume of people. Investment in the two stands at more than EUR1.2 million, the company said.
The partnership between Nibiru and Sphera comes at a time of urban and economic reconfiguration of the south of the Romanian seaside and the Costinesti area is attracting massive investment again, amid an increase in tourist numbers and development of multipurpose projects.
(English version by Loredana Fratila-Cristescu)