“We plan to open three new brand stores in 2022, we target both Bucharest, as well as Constanta and Brasov. Another major objective for the coming period is the digital marketing plan for the development of Seroussi online store, an increasingly more important component of the fashion market,” says Andrei Busoi.
Seroussi group was founded by Sudanese-born businessman Joseph Seroussi. Seroussi first arrived in Romania in 1965. He started producing under the Seroussi brand in 1998, when he bought the first plant of Odorheiu Secuiesc, working for famous brands such as Hugo Boss.
(English version by Catalina Apostoiu)