The advance is supported both by expansion and rising sales of already existing units, say Sorin and Marius Cimpeanu, managers at Senic Com and representatives of the second generation of the family owning the group of the same name, Senic.
Today, there are 14 stores and more are coming. The long-term target is for Senic format to reach, in time, each county.
(English version by Catalina Apostoiu)