The investment aims to expand production capacity, with the company creating 20 jobs. At the end of last year, the investment was about to start, according to information from the  Finance Ministry.

The investment follows the EBRD’s 2024 approval of a EUR64.5 million loan to the Italian group Sofidel, set to be used to support investments, particularly in renewable energy, in Romania, Hungary, and Poland.

Italy’s Sofidel Group acquired Comceh Calarasi in 2010 and is one of the largest players on the local sanitary paper market. The factory in Calarasi is strategically located between Bucharest and Constanta, near the border with Bulgaria, and serves the countries of Southeast Europe very well, as Sofidel says on its website.

In 2025, Sofidel Romania posted RON303 million revenue, down 4% from the previous year, Finance Ministry data show. The company’s net losses amounted to RON33.5 million, up from the previous year, when the manufacturer posted RON20 million losses. It has more than 240 employees.

On the sanitary paper market, Sofidel (Regina) competes with Sweden’s Essity (Zewa), Bulgaria’s Ficosota (Milde), and Romania’s Pehart Tec (Pufina).

(English version by Loredana Fratila-Cristescu)