As a result, the smartphone sales value in Romania rose 22% to some EUR1.33 billion, according to the estimates of the local subsidiary of South Korea’s Samsung, leader of the smartphone market in this country.
“2018 was a good year for the smartphone market in Romania, which grew by 4% by number of units, which is good compared with the trends in the rest of Europe. The market slowed down in the second half, in that the growth was not as high as in the first. Overall, the market saw growth last year,” Tiberiu Dobre, head of the telecom division of Samsung Romania, told ZF.
Samsung posted 11% higher smartphone sales in Romania in 2018, which generated about EUR520 million revenue.
(English version by Loredana Fratila-Cristescu)