After EUR35 million investments, Bilka last year completed its industrial product plant and the first orders have already been delivered for local, as well as external projects. Foreign expansion remains part of Bilka strategy, with plans envisaging the opening of plants or even the acquisition of some assets.

“The export area has a very high potential. We boosted exports to EUR40 million last year, from EUR30 million in 2022. For this year, we’ve budgeted EUR50 million for exports and overall we expect a 10% value increase”.

In line with the latest data, the company exports, via more than 500 distributors, to Bulgaria, Hungary, the Republic of Moldova, Germany, Poland, Slovakia, the Netherlands, Austria, Ireland and Ukraine.

(English version by Catalina Apostoiu)