Farmec said the opening of the store in Barcelona came in response to the ever greater demand for Romanian cosmetic products from the locals, tourists and Romanian people living in Spain.
“Farmec’s partner in Barcelona, Mercatrom Alimentacion SL, has recently opened the first Farmec brand store in Spain, in Barcelona,” the company said in a statement.
The brand store in Barcelona is Farmec’s third center inaugurated outside Romania this year after the company had opened stores in France (Menton) and Greece (Alexandroupoli) in spring. In 2014, two Farmec stores were opened in Greece, in Thessaloniki and Katerini.
The first Farmec store outside Romania was opened in 2003 in Sharjah (the United Arab Emirates). In 2013, the company opened a brand store in Budapest, in a historic building in the Corvin area. In Romania, Farmec has six own stores in the cities of Cluj-Napoca, Arad, Timisoara and Targu Mures.
Farmec products currently reach more than 30 countries, with Japan, Hungary, Greece, Macedonia, Moldova, EAU, Iraq, Kuwait and Canada being the main markets.
Farmec reported a 10% increase in turnover in the first half of 2015, to RON82.66 million (EUR18.6 million), due to expanding its portfolio of products and developing online sales. In 2014, the company reported a turnover of RON152 million (EUR34 million), up over 10% against the year-earlier period, following investments in modernizing production lines and expanding the portfolio of products.