In addition to Romania, IT Genetics also operates in Bulgaria, Hungary and Spain, with revenue expected to reach EUR15 million by the end of this year.
“We decided to expand IT Genetics’ presence to Italy, as the country benefits from a strongly digitized environment and a dynamic entrepreneurial sector, which can be leveraged using our solutions,” said Adriana Arhire, CEO IT Genetics.
“This strategic decision is a natural step, given our team’s track record in Romania working with customers in Italy. With this new opening, we are getting closer to our partners in Southern Europe and have the opportunity to expand our customer portfolio, including new companies in the region.”
In the online store dedicated to the Italian market, the company offers a wide range of equipment and software solutions for the digitization process dedicated to several industries such as retail, e-commerce, manufacturing, logistics, healthcare and pharma.
Included in the itgenetics.it offer are a range of automation solutions from world-renowned manufacturers such as Zebra, Honeywell, Citizen and Datalogic.
The expansion of IT Genetics’ business in Italy is part of the company’s European development strategy, with the Italian market operations expected to generate around EUR2 million in revenue over the next three years. In the near future, IT Genetics also plans to open a physical office in Italy to further strengthen its presence and relationships with customers there.
IT Genetics expects to end this year with EUR15 million revenue, an increase of 25% from 2022.
(English version by Loredana Fratila-Cristescu)