Speaking at the 2013 ZF Digital conference, Senior Product Manager Ady Rugina said the worldwide smartphone penetration rate has reached 23%, with North America and Europe leading the global chart by number of active users.
“The projections for 2017 indicate smarthphone penetration rates will reach 52% in Romania and 43% worldwide,” Rugina said.
Sorin Manea, head of Samsung Romania’s telecom division, said in turn that local sales of smartphones exceeded that of feature phones in September.
“Smarthphone sales will continue to increase, but at a slower pace,” Manea told the conference.
He said full-year sales of smarthphones are expected to reach 1.5 million units in 2013.