Hungary tops Romania in terms of consumption per capita, but Poland and Bulgaria are not far, either. In this context, it is no wonder Coca-Cola and PepsiCo giants, but also regional players or Maspex are investing locally.
On the other hand, Romania is also well-positioned in terms of carbonated drinks. Romanians consume more such drinks than Greeks or Italians.
(English version by Catalina Apostoiu)