The first steps are shy, but there are industries where such a direction is emerging, and hospitality is among them.

5 to go, Tucano, Japanos, SaladBox or Spartan are Romanian businesses in this field that are betting on expansion in a franchise system outside Romania. And not in few cases, their partners on foreign markets are Romanians who left the country some time ago.

(English version by Catalina Apostoiu)