The same gallery also has a Valentino mono-brand store opened earlier this year, which is also owned and operated by Coman.
The monobrand Roberto Cavalli store which is set to open in late November or early December, will cover 150 sq m and will be the second boutique in the region after the one in Ukraine.
The Italian luxury brand has no stores in either Poland or the Czech Republic, whose economies are larger than Romania’s. The investment in the Romanian store will amount to several hundred thousand euros.
Robert Coman is a low-profile Romanian entrepreneur, who alongside another businessman founded the IT retail and distributor chain Best Computers. The two sold the company in 2005 to RTC group, controlled by Octavian Radu. Coman could not be contacted by deadline.
The Grand gallery has lately become one of the favorite destinations of luxury brands, accommodating names such as Louis Vuitton, Escada, Valentino, Alfred Dunhill and Ermanno Scervino on the ground floor of JW Marriott hotel.
The Italian brand has chosen to enter the Romanian market through a franchise, pursuing the model already implemented in Romania by most luxury brands, such as Valentino, Escada, Hugo Boss and Gucci.
Louis Vuitton, the first luxury brand that bet on Romania, is the only one to enter the Romanian market directly.
(English version by Daniela Stoican)