The retailer has opened 50 to 60 stores in each of the last few years, which means it planned 50% more new stores for 2019.
“Entry on new markets (such as Iasi, Timisoara and Cluj-Napoca i.e.) is one of the factors behind the decision to speed up expansion,” says Adrian Nicolaescu, vice president of brand marketing, communication & sustainability with Mega Image.
The 90 stores planned for this year are only those stores the company will open itself. When it comes to acquisitions, the officials of the retailers say any opportunity will add to the existing plans.
“We have already drawn the map; we target the big cities of the country. We’ve entered Iasi (the store is due to open next year) and other cities in Moldavia, we will now go for a stronger push into Transylvania.”
(English version by Loredana Fratila-Cristescu)