The project is being developed by Redport in partnership with Dan Sucu, majority shareholder in the Infinity Nord project and founder of furniture retailer Mobexpert.
Infinity Nord is positioned in the affordable luxury segment and will include around 1,200 housing units developed in three phases, alongside retail, services, wellness facilities and community spaces. The project is being developed on more than 4.6 hectares, near the Petrom City area, and is the largest development in Redport’s portfolio. It is located in an area with access to major roads, metro stations, educational institutions, green areas and commercial facilities.
“A project of this scale is not built only with good plans, but with trust, vision and partners who look in the same direction. Infinity Nord will add value to the area and will remain relevant to the city for many years to come,” said Dan Sucu.
“For us, this launch has a special significance. Infinity Nord is the project that best expresses how Redport sees the right evolution of the residential market, the responsibility of a developer and the role a company can play in transforming the city,” said Cosmin Savu-Cristescu, CEO and founder of Redport.
The developer refers to the Straulesti-Damaroaia area as Bucharest’s “New North”, reflecting its strategy to position the district as an emerging residential and mixed-use hub.
For the first phase, Redport has secured pre-leases with Auchan and World Class, which will occupy around 95% of the commercial space included in the initial stage.
“One of the elements that confirms this vision is the market’s interest. The project has already attracted a significant level of demand in the pre-sale stage, and the commercial component has strategic pre-leases with Auchan and World Class. These partnerships show that Infinity Nord is already starting to function as an ecosystem, before the first homes are delivered,” added Savu-Cristescu.
The project also includes a residential fit-out component developed through the Redport x Mobexpert partnership. Apartments will be delivered semi-furnished, with kitchens and wardrobes included, while buyers will also have access to furnishing and interior design services.
“Infinity Nord is an initiative built with ambition, patience and a very clear vision. We want to bring to Bucharest a project that creates an urban destination with identity. I strongly believe in projects that last, those developments that have long-term value and can be seen, years from now, as landmarks,” added Sucu.
“At the same time, Infinity Nord naturally fits into the new Redport x Mobexpert philosophy, through which we offer integrated living solutions. The apartments will be delivered semi-furnished, with kitchen and wardrobe included in the price, so buyers benefit from a highly functional, predictable layout that is truly ready for everyday living,” pointed out Savu-Cristescu.
The project is part of Redport’s strategy to expand from individual residential developments towards larger mixed-use projects that combine housing with services and commercial functions.
Redport is one of the most dynamic real estate developers in Bucharest, with more than 2,000 housing units in its portfolio that covers three projects: The Level Apartments, Infinity Nord, and Vitality Est, whose development value tops EUR450 million.