The PwC team was coordinated by George Ureche, Director and M&A Leader, and provided assistance on identifying potential investors, on the investment opportunity marketing and the negotiation of the transaction documents from a financial perspective.
The team of consultants involved in this transaction was made up of George Ureche, Marina Pavel, Senior Manager, and Marius Brînceanu, Senior Associate.
“We are glad to finalize this extremely competitive transaction with a Romanian buyer and thus contribute to the consolidation of the local software market under the umbrella of a player with entrepreneurial DNA, whose values and objectives become portfolio assets along with the listing on the Bucharest Stock Exchange. The operational synergies and the complementarity of technical capabilities of the two companies are meant to generate value on the medium and long term both for shareholders and for employees”, said PwC Romania’s M&A Leader George Ureche.
The transaction process took more than half a year and was finalized last week, along with the signing of the sale and purchase agreement which entails the total exit of the Berg Family from the Berg Computers business, with the company’s management to be further ensued by Rodica Berg, former majority shareholder.
Berg Computers was founded in 1991 and operates mainly as a PC equipment supplier. Berg Computers ended 2020 with a turnover of RON13 million and an EBITDA of RON2.3 million.
AROBS Transilvania Software is a Romanian-held IT company controlled by entrepreneur Voicu Oprean.