The new platform offers the possibility to explore data in real time, access to case studies, examples of reports, articles and a data dictionary that clarifies the specific terminology.
The platform presents more than 40 Data Intelligence solutions with a focus on brand positioning, business insights, communication effectiveness and consumer intelligence, being now relevant for 48 industries.
Publicis Groupe has been present on the local market for over 25 years and covers four areas of expertise: Communications, Media, Data and Technology. The Group’s portfolio includes the following agencies: Publicis, Publicis Relations, Leo Burnett, Saatchi&Saatchi, The Geeks, MSL The Practice, MSL Consultants, Zenith, Starcom and Spark Foundry.