Thus, Radu Maftei becomes the first Romanian appointed by P&G at the helm of its local and regional business. Maftei is replacing Antoine Brun.
Radu Maftei is returning to Romania from the UK, where he has stayed for almost three years, after having previously worked in Switzerland for a long time.
Radu Maftei graduated from the Bucharest University of Economic Studies, majoring in international business, and joined P&G back in 1997, also in Bucharest. Over the course of his professional career, Radu Maftei has held various positions in the fields of finance, commercial and management, boasting several management roles across markets in Europe, the Middle East and the United States of America. Prior to taking over the new tasks in Southeast Europe, Radu Maftei had been Vice President of Finance & Accounting, for Northern Europe.
On the Romanian market, Radu Maftei will be in charge with the P&G business, a group whose portfolio includes brands such as Always, Ariel, Gilette and Pampers. In Romania, the company is engrossed both in import and distribution activities, and in manufacturing.