The company has recently launched the Unfished brand under which it developed plant-based foods as an alternative to fish.
The company has already started talks with brokerage firm TradeVille to this end, said Prefera Foods CEO Raul Ciurtin.
Prefera Foods seeks to also launch the Unfished brand in Europe in 2021, considering that experts expect the European plant-based foods market to reach EUR7.5 billion in 2025.
Prefera Foods has a factory in Alba County, in Oiejdea locality, where it produces canned foods and the brands included in the company’s portfolio include Capricii și Delicii, Meniu, Rodna, Calusar and Atelier Medias.