According to Pepco officials, the most important investment project in 2025 envisages the optimization of the store portfolio. The focus will be on the refurbishment of existing stores, the expansion of the network in small and medium-sized cities and on internal process digitalization.
Expansion comes amid the company’s solid results. For instance, the retailer ended 2024 with turnover of almost RON3 billion, 13% higher than in 2023, and RON424 million net profit, up 28%.
And the upward trend persists.
(English version by Catalina Apostoiu)