Should the retailer keep up the expansion pace, it is likely to reach the 400-unit threshold in Romania in 2022. As a matter of fact, Pepco officials previously stated there’s room for 500 stores in Romania and they plan to open 50 stores per annum.
So far, irrespective of the economic context, they have kept up the pace, meaning they may hit their target in the autumn of 2024, in line with ZF calculations.
Pepco in 2021 generated turnover worth almost RON1.9 billion in Romania, 36% higher than in 2020. Profit posted even stronger growth, almost doubling to RON248 million.
(English version by Catalina Apostoiu)