The company plans to reach 100 units and triple its turnover in 2020.
The average investment in a new MegaStore store (750- 1,000 sqm ) reaches EUR500,000, but part of these units were remodeled Noriel classic stores.
On the online segment, sales rose by over 40% last year, on the backdrop of investments in team development and several changes.
Noriel was established in 1993 by Mirela and George Constantinescu, and in 1999, it opened its first production unit in Prahova. The company’s shareholders also include investment fund Axxess Capital.