The operation entails changing the brand and renaming the products and legal entities to reflect the brand Goldman Sachs Asset Management (GSAM) and all name-related conventions. All investment funds and legal entities that include “NN” and “NN IP” changed their names to reflect the Goldman Sachs identity, including all legal documents of the NN IP funds.
The first steps towards changing the visual and name identity were taken starting February 1, 2023 and are now visible on digital channels. Most of these changes became effective starting March 6 and the company said they had no impact on the portfolio of products or the investment processes.
In April 2022, U.S. Goldman Sachs completed the acquisition of Netherlands-based asset manager NN Investment Partners from NN Group for EUR1.7 billion. As part of the transaction, Goldman Sachs Asset Management has entered into a long-term strategic partnership agreement with NN Group to manage an approximately $180 billion portfolio of assets, reflecting the strength of the business’ global insurance asset management capabilities and alternatives franchise. The partnership also strengthens Goldman Sachs Asset Management’s position as one of the largest non-affiliated insurance asset managers globally, with over $550 billion in assets under supervision, and the acquisition will provide a foundation for further growth in the firm’s European fiduciary management business, building on the success of its platform in the United States and United Kingdom.