“These centers are a tourist attraction. In Iasi, people from the Republic of Modlova generate a signification portion of the traffic in the project and some countries, such as Serbia, organize weekend trips to the mall in Timisoara,” said Oana Diaconescu, head of leasing for Iulius Town, at the ZF Malluri & Centre Comerciale ’19 (ZF Malls & Shopping Centers).

Iulius Town in Timisoara replicates the model businessman Iulian Dascalu implemented in Iasi first, in the Palas complex, which is a mix of office space, mall and park that turned into an attraction for the people in Moldavia.

The first phase of the Iulius Town was inaugurated at the end of August. Iulius Town is an investment made in partnership with private equity firm Atterbury Europe. The first phase includes 120,000 square meters of shopping space – including Iulius Mall, in 450 stores, a fitness center, event rooms, as well as 100,000 square meters of office space and 41,000 square meters of green areas. The last building of the development, UBC 0, set to be the tallest in Romania, should be delivered in 2020.

(English version by Loredana Fratila-Cristescu)