“Mega Image Romania’s capital raise is a consequence of the development plans we have for the following period, which consist of new stores, a logistical warehouse and brand positioning,” Mega Image Romania chief financial officer Mihai Spulber told MEDIAFAX.
In March, Frans Muller, CEO of Belgian retail group Delhaize, which owns Mega Image, said the retailer plans to continue expanding in Bucharest and would build a new distribution center in the capital.
The retailer depozit, acesta va fi al doilea al retailerului, după cel din Popești Leordeni, județul Ilfov.
Totodată, directorul general al Mega Image, Xavier Piesvaux, arăta că potrivit planului, noul centru de distribuție ar trebui să devină operabil în anul 2016.
Mega Image was the most dynamic retail network in Romania and at the level of Delhaize group, in terms of store openings both in 2013 and in 2012, when it expanded its local network by 104 and 88 new units, respectively.
The network currently consists of 309 units under the brands Mega Image (169), Shop&Go (139), and AB COOL FOOD (1). Expansion focused mainly on the capiatl city, where 80% of Mega Image stores are located and where the retailer has a 21.7% market share.
A report by the Romanian antitrust authority ranks Mega Image the seventh largest modern retail network in Romania by 2012 sales, after Kaufland, Carrefour, Lidl, Real, Auchan and Penny&XXL and ahead of cora, Profi and Billa.