In the past couple of years, Mega Image invested nearly EUR50 million a year in opening 70-100 stores. Last year, the company planned to open 100 new stores but opened 71 units.
The retailer will continue its expansion in the areas where it is already present, namely Bucharest, Ilfov, Brasov, Constanta, Dambovita, Giurgiu, Ialomita and Prahova.
Stavrou said that Mega Image ended 2015 with better results than in the previous year, without providing further details, and that the growth will continue this year as well.
The company’s marketing manager Adrian Nicolaescu said at the end of October that Mega Image targets sales of EUR650-700 million in 2015, up nearly 30% from EUR550 million in 2014.
According to Stavrou, the VAT cut on food items boosted consumption and gave a new impetus to the retail market.
Founded in 1995 and part of Belgian group Delhaize, Mega Image is the most extensive supermarket chain in Romania, with 471 stores under the brands Mega Image, Shop&Go, AB COOL FOOD, and Gusturi Romanesti.