If the retailer’s growth pace remained unchanged in the second half, its full-year sales should be headed towards RON3 billion, according to ZF estimates.
The second half is traditionally the better half of the year for retail and the second half of last year was also when Mega Image opened most stores. It expanded its network by 114 stores in 2014, more than 90 of which in the second half. The second half of 2014 was also when it announced its partnership with online retailer eMag, so Mega Image might have seen an even stronger growth.
Mega Image has more than 410 stores under several brands and formats. Its most important are the Mega Image supermarkets and the Shop&Go convenience stores. It has the largest network in the country and plans to open at least as many stores in 2015 as it did last year, market sources say.
(English version by Loredana Fratila-Cristescu)